2013 campaign

The Holiday Fair mainly communicates the fair’s rich content via a strong media mix. This strategy has provided increasing results and creates unique opportunities for our exhibitors.

• Best Belgian brands in radio – television – print

• Own e-marketing
  
  
• An interactive website with 253.214 visits and 179.946 unique visitors (period 1 jan – 11 feb)
  See the Brussels Holiday Fair website here.
• Web campaign with bannering, external mailings and social media including Facebook and Twitter.
• Own Magazine on 500.000 copies, also available as Ipad Application